Magnet Pariwisata Unggul: Strategi Memikat Wisatawan dan Membangun Loyalitas Tanpa Batas

Penulis:
Neni Sumarni, S.E., M.M.

Editor:
- Suci Haryanti, M.Pd

ISBN: 978-634-310-067-6

Terbit: 9 July 2026

Ukuran: A5 Unesco (15,5 x 23 cm)

Stok: 0 Eksemplar

Berat: 0 Kg

Versi Cetak: Tersedia

Versi Digital: Tersedia

Deskripsi:

Magnet Pariwisata Unggul: Strategi Memikat Wisatawan dan Membangun Loyalitas Tanpa Batas” mengkaji secara komprehensif strategi pengembangan pariwisata berbasis potensi lokal. Buku ini memadukan pendekatan teoritis dan empiris dalam bidang manajemen strategi, pemasaran, serta pariwisata untuk merumuskan langkah-langkah efektif dalam meningkatkan daya tarik dan loyalitas wisatawan. Pembahasan meliputi analisis SWOT, segmentasi pasar (STP), marketing mix, hingga penerapan model strategis seperti Delta Model dan kolaborasi Hexa Helix. Selain itu, buku ini menyoroti pentingnya pengembangan produk wisata, perluasan pemasaran melalui strategi dorong dan tarik, serta penguatan identitas dan branding destinasi.

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KEPEMIMPINAN PENDIDIKAN ISLAM

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Tgl. Terbit: 14 August 2026

ISBN: 978-634-310-103-1

Lihat Buku

KESEHATAN DAN KESELAMATAN KERJA (K3) PADA JASA SALON KECANTIKAN

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Tgl. Terbit: 12 August 2026

ISBN: 978-634-310-102-4

Lihat Buku

Belajar Praktis Pemrosesan Sinyal Medis untuk Pendidikan Vokasi

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Tgl. Terbit: 10 August 2026

ISBN: 978-634-310-098-0

Lihat Buku

Hidden Treasure: Poems Collection 1st Edition

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Tgl. Terbit: 10 August 2026

ISBN: 978-634-310-100-0

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